We help travel & lifestyle brands tell stories that convert.

What we do

We craft strategies that help travel & lifestyle brands stand out, connect with high-value guests & clients, and turn trust into long-term loyalty and direct bookings.

Tim Kroeger – Founder

I’m living the luxury travel experience since 15+ years. I stayed in and worked with over 100 top hotels, not just marketing them from behind a desk.

Universal Traveller was built from the ground up, evolving from a deep passion for travel into a high-performance marketing ecosystem designed to help hotels and brands achieve long-term success through data-driven strategy and storytelling.

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Our Team

Jasmin Hyde
Strategic Communications Expert
Shadi Amini
Sales & Marketing Manager
Niloo
Visual Storytelling Editor

Our Values

We live what we sell. With 15+ years of luxury travel experience, we create authentic content from real stays and have built lasting trust through years of honest storytelling.

We work hand-in-hand with our clients, becoming an extension of their team, aligning with their goals, and celebrating their successes.

We combine data, creativity, and market insights to craft strategies that drive direct bookings and long-term success.

We are driven by curiosity and exploration, continuously discovering new ways to help luxury brands stand out and thrive.

Let’s make your brand stand out in a competitive market.

Discover how Universal Traveller can elevate your brand through authentic, high-impact luxury travel content shared with a dedicated community of over 200,000 followers.

We offer:

1. Data-Driven Brand Storytelling

➔ Brand positioning & messaging that sets you apart

➔ Define your unique value proposition with data-backed insights

➔ Align your story across all platforms for consistency and impact

2. Strategic Content & SEO

➔ Targeted travel articles (in English & German) tailored to your audience

➔ Strategic video and photo content, including drone shots

➔ Showcase your brand to our audience on Instagram, TikTok, and YouTube

3. Social Media Content & Strategy

➔ Social media audits and action plans

➔ Content planning for consistent, brand-aligned storytelling

➔ Social media management to build trust and engagement

➔ Influencer strategy to expand brand reach

4. Expert Consultancy

➔ Market-based strategy recommendations tailored to your property

➔ Ongoing guidance to scale and adapt for long-term success

Ask for our media kit for detailed audience insights, content packages, and tailored collaboration opportunities, all designed to showcase your brand to luxury travelers right across the globe.

Backed by Experience. Driven by Results.

What brands say about working with us

“Good morning from Munduk Moding Plantation Nature Resort, Bali. Thank you very much for completing all of the deliverables from our collaboration, we really appreciate it. Hopefully, we can work together again in the future.”
Riska Candra (Miss)
Sales & Marketing Manager Munduk Moding Plantation Bali
“Hi, Tim & Shadi. As the management, we would like to thank Tim and the team for the collaboration. The owner from both properties really love the content. We’re looking forward to work with you again in the future. Thank you so much.”
KusFarm Bali
Sales & Marketing Manager
“We appreciate for Tim’s coverage and time to collaborate with him. Tim is a nice KOL. He has done a nice work both photos and VDO review by capturing nice shot of our property through his experience. – Our restaurant outlets truly love his VDO!”
Tananya Rojanapanich (Fanta)
PR Executive Anantara Riverside Bangkok Resort