About Universal Traveller by Tim Kroeger
Universal Traveller by Tim Kroeger is the leading resource for people seeking luxury travel with a twist of adventure.
Founded by Tim Kroeger in 2010, a dedicated globetrotter who has visited over 112 countries, Universal Traveller empowers explorers to elevate their travel experiences by discovering a deeper connection to local cultures, sights, and experiences, all while enjoying breathtaking and unique luxury accommodation.
Whether looking for the perfect cycling holiday, a stay at a world-class resort, or a truly unforgettable, immersive experience, Universal Traveller offers curated insights, expert tips, and detailed recommendations to inspire travelers across the globe.
With a focus on unique and ‘off the beaten track’ vacations, Universal Traveller is designed for modern explorers seeking more than ordinary travel.
Tim partners with the industry’s best luxury hotels, airlines, tourism applications, and brands to help you plan journeys that balance comfort and exploration.
Our guiding mission is to inspire bespoke, experience-driven travel, make unique luxury hotels and adventures accessible, and encourage sustainable exploration of the world.
Specializing in high-end accommodation recommendations, cycling-oriented vacations, and holiday activities where luxury and adventure intersect, we can’t wait to help you plan your ultimate dream adventure.
Why trust Universal Traveller
- 230+ nights stayed & reviewed
- 60+ cities with first-hand hotel reviews
- 100% of comped stays disclosed. No editorial control granted
The Universal Traveller team

Tim Kroeger, Founder
Tim Kroeger, founder of Universal Traveller, is a Luxury Travel Specialist who helps luxury hotels grow their visibility and attract premium travelers. He shares insights into hospitality and digital nomad trends and pioneered the concept of luxury bikepacking.

Mareike Wielens, Travel Expert Specializing in Costa Rica Tourism
Mareike Wielens is a highly experienced and passionate tourism expert, specializing in Costa Rica, with over 10 years of experience in the travel industry.

Franziska Reichel, Expert in Tourism in Bangkok & Thailand
Franzi is a seasoned travel blogger, online editor, and content creator, specializing in tourism across Bangkok and Thailand.

Pauline Joie, Travel Expert Specializing in Tourism in the United States
Pauline holds a bachelor’s degree in Tourism and is a professional content writer. She specializes in creating content focused on tourism and major attractions across the United States.
Universal Traveller Contributors

Mel Healy, Luxury Hotel Reviewer
Mel is a freelance writer, editor, and content whizz. She specializes in travel, lifestyle, and everything in between. She regularly contributes luxury hotel reviews to Universal Traveller.

Paul Tocatlian, Fashion and Editorial Photographer
Paul is a fashion and editorial photographer whose work has been featured in publications such as L’Officiel. On Universal Traveller, he writes about the best Luxury Travel Photography Locations.

Danielle Phyland, Luxury Hotel Reviewer
Danielle is a freelance travel writer and tourism strategy consultant focusing on adventure, luxury, and wellness travel in Australia and abroad. She has an affinity for solo travel and exploring regional areas, creating content to share with all willing travellers.

You?
Are you passionate about luxury travel? We’re seeking contributors who can share their unique hotel stays and experiences on Universal Traveller.
Get in touch.
Interested in partnering with us to connect your brand with the Universal Traveller community?
Reach out to info@universal-traveller.com to explore our tailored partnership packages.
